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While Other Travel Markets Suffer…
… INDIA IS BOOMING!

India is one of the few emerging travel markets where supply-side and demand-side drivers are developing in tandem. Recent investments in airport modernization, lodging and telecommunications combine with a thriving middle class to create an opportunity for double-digit growth. Invest in an upcoming PhoCusWright Special Project, PhoCusWright's India Consumer Travel Study 2011, to help shape research that will shed light on consumer behavior and uncover growth trends for suppliers, online intermediaries and travel agencies. Anticipate the evolution of India's infrastructure, understand distribution channels and unravel the complexities of cultural and demographic factors impacting traveler behavior. The comprehensive research methodology includes in-depth interviews, focus groups and surveys.

Mobile and Internet usage are surging, rich media and social networking are exploding… and the India travel market is poised for another big leap:

  • Expansion/modernization of four metro airports (New Delhi, Mumbai, Hyderabad, Bengaluru) and 35 major airports is underway
  • Large scale telecom development in pipeline – more than 500 million mobile users, 15 million Internet users, 9.8 million broadband users
  • More than 45,000 rooms in pipeline – Hilton, Hyatt, Starwood, Wyndham
  • Surge in rich media content and social networking – 21 million Facebook users, 14% of time is spent on social sites, comprise 4.8% of YouTube users

Build your India strategy on a solid base of travel intelligence.

  • Prioritize initiatives based on traveler preferences and market growth trends
  • Hone product and marketing messages to suit the audience
  • Go beyond macro trends to understand India's Long Tail
  • Optimize your distribution strategy and channel management
  • Allocate capital expenditures to meet growing demand
  • Discover successful strategies to address the high-growth India market opportunity
  • Position your company as a thought leader in India's online travel marketplace
  • Showcase your brand as a partner of the industry's most credible research authority


Gain competitive advantage with deep insights into one of travel's hottest markets. Choose the sponsorship level best for you:

GOLD SPONSORSHIP (US$10,000)
Findings, analysis and recommendations delivered as an in-depth PowerPoint presentation.

  • Tabulated survey results
  • Analyst presentation via a private two-hour Webinar, customized based on your key points of interest and success factors
  • Branding and publicity acknowledgement and rights
  • PDF copy of the summary report – this report will be produced as an additional output from the study (anticipated publication date: third quarter 2011)

PLATINUM SPONSORSHIP (US$20,000) SOLD OUT
Gold benefits, plus:

  • Three custom and proprietary questions in the consumer survey (the results will only be released to the sponsor) – limited to the first three participating sponsors
  • A custom set of data tables that will correlate the responses to your questions with the other consumer survey questions for additional analysis
  • In-person presentation of results by a PhoCusWright analyst at sponsor's location

Stand out in a in a market where the simultaneous creation of travel lifestyle, travel distribution, e-commerce and travel infrastructure is underway.

Contact us today:
PhoCusWright Sales • +1 860 350-4084 x501 • sales@phocuswright.com

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