Research Published on The Asia Pacific Edition

PHOCUSWRIGHT'S GLOBAL ONLINE TRAVEL OVERVIEW SECOND EDITION ELECTRONIC MARKET DATA SHEET
DATA SHEET, August 2011 show abstract
Here are the hard facts about the global travel market in easy-to-use tables.

PHOCUSWRIGHT’S CHINA ONLINE TRAVEL TRAFFIC REPORT
REPORT, August 2011 show abstract

With the world’s largest Internet population and the second-largest travel industry in the Asia Pacific (APAC) region, China’s online travel bookings will climb to nearly US$8 billion by 2012. This report analyzes Web traffic in China – including volume, cross-visitation, and source/loss patterns – across major travel subcategories, revealing key traffic trends and sector-specific dynamics.

GDS DEREGULATION AND THE STATE OF TRAVEL AGENCY TECHNOLOGY IN CHINA
SPOTLIGHT, July 2011 show abstract
China's air distribution market is on the brink of liberalization. What is the current state of affairs -- and how will competition with foreign players affect the evolution of technology in the Chinese air distribution landscape?

PHOCUSWRIGHT'S ASIA PACIFIC ONLINE TRAVEL OVERVIEW ELECTRONIC MARKET DATA SHEET
DATA SHEET, June 2011 show abstract
Here are the hard facts about the Asia Pacific travel market in easy-to-use tables.

PHOCUSWRIGHT'S AUSTRALIAN ONLINE TRAVEL TRAFFIC REPORT
REPORT, June 2011 show abstract

Compared to other APAC nations, Australia has an extremely dynamic e-commerce market and the highest online travel penetration rate (35%) in the region. This report analyzes Australian Web traffic – including growth rates, cross-visitation, and source-loss patterns – across key travel subcategories, revealing sector-specific dynamics and traffic trends.

ONLINE TRAVEL AGENCIES: A GLOBAL SNAPSHOT
DATA POINT, May 2011 show abstract
While online travel agency growth is slipping in more mature markets, it is gaining strength in emerging markets. Local OTAs are taking the lead in the latter -- but don't count global OTAs out yet, as they are investing heavily in these markets in efforts to catch up.

PHOCUSWRIGHT'S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: HOTELS
REPORT, May 2011 show abstract

The hotel industry is growing rapidly across Asia Pacific, and the global recession presented only a modest speed bump. While the industry is largely fragmented and unorganized, much of the region’s hotel development pipeline is focused on upscale and luxury properties, and growth is poised to continue in the coming years.

PHOCUSWRIGHT'S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: ONLINE TRAVEL AGENCIES
REPORT, May 2011 show abstract

While Asia Pacific’s total travel market declined during the recession, online travel agencies experienced striking growth. Hotels accounted for the vast majority of these bookings and air held second place, though these dynamics vary by market. Most markets in the region are led by local OTA brands, many of which are expanding their reach outside their home turf. Global OTAs, in efforts to catch up and drive growth, are increasingly investing in the region.

PHOCUSWRIGHT'S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: RAIL
REPORT, May 2011 show abstract

Online rail bookings are on the rise in Asia Pacific, but obstacles in emerging markets – such as Internet access and online payment adoption – still hinder growth. Rail penetration is highest in India, Japan and China, and the latter two account for the vast majority of the region’s rail bookings.

PHOCUSWRIGHT’S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: AIRLINES
REPORT, May 2011 show abstract

In Asia Pacific, airlines suffered the worst of all segments during the recession. The air markets in Japan and Singapore were hit hardest, while China and India managed to escape with only minor declines. Despite this setback, online air bookings will experience strong growth in the next several years, and China will overtake Japan as the region’s largest aviation market.

PHOCUSWRIGHT’S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: AUSTRALIA AND NEW ZEALAND
REPORT, May 2011 show abstract

The Australia/New Zealand travel market suffered declines during the recession, but bounced back quickly. Online sales tilt heavily toward supplier websites, but online travel agencies fared remarkably well during the recession and are expected to see strong growth in the coming years. The two countries’ combined market has the highest online penetration in Asia Pacific, and global online travel agencies are making bold moves to take steal market share.

PHOCUSWRIGHT’S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: CHINA
REPORT, May 2011 show abstract

The second-largest travel market in Asia Pacific, China was one of the region’s only markets to grow during the recession. Despite strong growth in the coming years, the country lags in online penetration and will continue this trend in the near future. Distribution – and even completion of sales for online travel agencies – will remain predominantly offline.

PHOCUSWRIGHT’S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION: INDIA
REPORT, May 2011 show abstract

Like the rest of the country’s economy, India’s travel industry is on the fast track for growth. Its online travel market is the fastest-growing in Asia Pacific and weathered the recession well, though some segments fared better than others. The country’s online travel agency bookings are expected to make major gains in the next several years.

ANALYST INTERVIEW: ASIA PACIFIC TRAVEL MARKET AND RESEARCH SUBSCRIPTION
PODCAST, May 2011 show abstract
Lorraine Sileo, vice president, research, interviews Douglas Quinby, senior director, research, about the Asia Pacific travel market.

14 min. Due to the variances in audio settings on different computers, please take a few moments to adjust the volume on your computer to best experience the podcast.

ANALYST INTERVIEW: HEAT FROM THE MIDDLE SEAT
PODCAST, May 2011 show abstract

Douglas Quinby, senior director, research, interviews Carroll Rheem, author of Heat From The Middle Seat: The U.S. Consumer Perspective on Air Travel, about research highlights from the report.

16 min. Due to the variances in audio settings on different computers, please take a few moments to adjust the volume on your computer to best experience the podcast.

PHOCUSWRIGHT'S ASIA PACIFIC ONLINE TRAVEL OVERVIEW FOURTH EDITION
REPORT, May 2011 show abstract

In 2010 the APAC travel market overtook the U.S. to become the second-largest – and fastest-growing – regional market in the world. PhoCusWright’s Asia Pacific Online Travel Overview Fourth Edition provides market sizing, projections and analysis for the region’s total and online leisure/unmanaged business travel market, including trending by segment and channel. The report also offers detailed insight into the unique dynamics shaping online travel in the region’s six most mature markets – India, China, Japan, Australia, New Zealand, and Singapore.

PHOCUSWRIGHT’S INDIAN ONLINE TRAVEL TRAFFIC REPORT
REPORT, April 2011 show abstract

India’s online travel market has grown significantly in a very short time period. Understanding this dynamic opportunity requires knowledge of complex consumer shopping behavior and the unique factors that impact travel segments and channels. This report analyzes Indian Web traffic within the travel category, revealing sector-specific dynamics and the emergence of social media and metasearch.

PHOCUSWRIGHT'S GLOBAL ONLINE TRAVEL OVERVIEW SECOND EDITION
REPORT, April 2011 show abstract

Though the global recession slowed the larger, mature online travel markets in the U.S., U.K. and elsewhere, others – particularly those in emerging economies – bucked the trend. This article compares total and online leisure/unmanaged business travel gross bookings in the U.S., Europe, Asia Pacific and Latin America, and highlights the dynamics and opportunities of individual markets within these regions.

THE MOBILE WALLET BECOMES REALITY: HOW M-PAYMENTS AND NFC WILL CHANGE THE TRAVEL EXPERIENCE
ANALYSIS, February 2011 show abstract

Advancing mobile technology and smartphone penetration are changing consumers’ lives and enhancing the travel experience. This Analysis explores how the combination of mobile payments and Near Field Communications could improve traveler efficiency and provide new avenues for personalized interactions.

DIRECT CONNECT: WILL IT HAPPEN?
ANALYSIS, January 2011 show abstract

Despite the strengths of an intermediated model that supports global travel reservations systems, some suppliers have resisted going through intermediaries, and have taken bold steps to implement a direct connect strategy. This Analysis examines the prospects for the direct connect movement, across major travel categories.

OPTIONAL SERVICES: GDSS PLAY CATCH-UP, BUT WILL AIRLINES PLAY?
ANALYSIS, January 2011 show abstract

Airlines around the world have adopted optional services as an important new revenue stream, while global distribution systems (GDSs) and other technology companies have introduced initiatives to handle distribution of optional services beyond the airlines’ own internal channels. But to what extent will airlines open up the optional services spigot to wider distribution, and under what commercial terms?

MOBILE CHAOS PART 2: WEB VS. NATIVE APPS
SPOTLIGHT, December 2010 show abstract
As smartphone usage soars, particularly among frequent travelers, travel companies must decide whether to maximize their site for the mobile Web or build a native (downloadable) application. This PhoCusWright Spotlight analyzes the options, and takes a look at some interesting mobile trends and travel tools.

MOBILE CHAOS PART 1: SMARTPHONES HIT THE MAINSTREAM
SPOTLIGHT, November 2010 show abstract
Smartphone adoption can no longer be classified as an emerging trend, and since 75% of frequent business travelers now carry a smartphone, the travel industry’s best customers already have these devices. Leveraging the full capabilities of this platform is the key to developing new services that improve the travel experience.

ASIA PACIFIC ONLINE TRAVEL AGENCIES
ANALYSIS, May 2010 show abstract
The Asia Pacific region hosts a wide variety of online travel markets, some on par with Western markets and others still struggling to establish an online framework. This article highlights the major online travel agencies in several APAC countries – Australia/New Zealand, China, India and Japan – and examines the roles they play in their respective markets.

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INDIAN ONLINE TRAVEL INTERMEDIARY OVERVIEW
DATA POINT, March 2010 show abstract

Despite the struggling global economy, the online travel intermediary marketplace in India remains vibrant and is growing steadily. Companies that are sensitive to India’s enormous diversity – and to the preferences of their target markets – will find ample opportunities for continued growth and success.

ASIA PACIFIC MOBILE TRENDS
ANALYSIS, February 2010 show abstract

The Asia Pacific region has the largest mobile subscriber base in the world, and the opportunity for travel companies in this space remains largely untapped. This article delves into the key mobile trends in APAC and examines how they will affect the travel industry.

PHOCUSWRIGHT'S GLOBAL ONLINE TRAVEL OVERVIEW: COMPARING THREE MAJOR REGIONS: U.S., EUROPE AND ASIA PACIFIC
DATA POINT, February 2010 show abstract
Three main regions dominate online travel booking today: the U.S., Europe and Asia Pacific. This article compares total and online leisure/unmanaged business travel gross bookings for these three markets – actual figures for 2008 and projections for 2009-2011 – and highlights the dynamics and opportunities of individual markets within these regions.

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ASIA PACIFIC CORPORATE TRAVEL OVERVIEW
SPOTLIGHT, January 2010 show abstract

Corporate travel in the Asia Pacific region is largely unmanaged and driven by local, traditional travel agencies. Except for Japan and Australia/New Zealand, most of the region’s corporate travel is booked offline and paid for via invoice, as online corporate booking and payment solutions have yet to gain traction.

GETTING THERE – ONLINE TRAVEL IN ASIA PACIFIC
ANALYSIS, December 2009 show abstract
For some countries in Asia Pacific – India, China, and Australia – development of an online travel market has been revolutionary, happening practically overnight. For others, such as Thailand and Indonesia, the pace has been much slower and hampered by obstacles. What accounts for this difference, and what does it mean for the future of these markets?

THE THAILAND ONLINE TRAVEL MARKET
DATA POINT, December 2009 show abstract

Travel and tourism is a major part of Thailand's economy. Though the country's online travel market is still in its infancy, the online air and hotel segments will see steady growth as improving telecom infrastructure and increasing disposable income help drive online bookings.